Bad Bunny had promised a lively celebration before his Super Bowl halftime show, and the “King of Latin Trap” certainly delivered. The 31-year-old Puerto Rican sensation graced the stage with a spectacular set showcasing a scene from his homeland on Sunday night. In just under 13 minutes, he performed 13 tracks at the halftime show organized by Roc Nation and Apple Music.
Starting off the evening with a rendition of “Tità Me Preguntó,” Bad Bunny confidently strutted through the set adorned in an all-white suit, passing by symbols representing Puerto Rican life and culture. Instead of using his immense platform to make direct political statements against U.S. President Donald Trump or ICE, he conveyed a message of unity among the people of the Americas.
This performance marked a triumphant moment for Bad Bunny following a successful year that saw the release of his sixth studio album, “Debà Tirar Más Fotos,” propelling him to become the most streamed artist globally in 2025, according to Spotify. Having completed a 30-day residency in Puerto Rico last year, he is now gearing up to tour Europe, Latin America, and Asia with the album.
Notably, Bad Bunny made history at the recent Grammy Awards by winning Album of the Year with the first all-Spanish language record, “DtMF.” The halftime show featured nods to Puerto Rico, with dancers donning pava hats, a makeshift nail salon, dice-playing older men, and references to the island’s culture.
Although Bad Bunny did not inject overt political messaging into his performance, his song choices carried subtle statements. For instance, during the performance of “El Apagón,” which translates to “the blackout,” he shed light on socioeconomic issues in Puerto Rico, symbolizing the frequent power outages experienced by its residents. Ricky Martin also made an appearance to sing a track addressing fears of gentrification, aligning with the themes of Bad Bunny’s album.
Despite speculation about potential political undertones, Bad Bunny’s halftime show exuded themes of love and Latino pride without directly addressing Trump or ICE. The artist’s performance culminated in a display of unity, with singers belting out the emotional track “DtMF” while flagbearers waved flags representing various countries in the Americas.
In a powerful moment, Bad Bunny expressed love for the nations of the Americas, concluding with a message displayed on the stadium screen: “The only thing more powerful than hate is love.”